360-degree video: conclusion

Although the content creation for this medium is still in ‘year one’, there are some things to take into consideration that make for a better video. After having done research on 360-degree video, some regularities have surfaced regarding those considerations. The 360-degree video should meet the following things:

  • Shots used in the video should be at least 30 seconds long. This gives the viewer time to understand what and where they are looking at.
  • Camera movement should be limited and only be done in with a consistent speed and direction. Too much movement could result in disorientation and even motion sickness.
  • It’s important that you take advantage of the 360 medium. Avoid having your audience looking forward the whole time because then you might as well be shooting regularly. Understanding why your story must be told in 360 is key to the process.
  • Think of the camera as a person in the scene and position it in relation to the subject in the scene.
  • Everything is visible in the scene. Think of what you put in and what not. However, gear and equipment can be removed in the post production process, but takes more time than when done in a regular video.
  • Avoid that the audience is looking at one direction all the time. It is a 360-degree video, advantage should be taken of that.
  • The viewer should be guided where to look by visual elements, actions and/or sound.
  • Since you are able to look around in 360-degree, you should also be able to hear in 360-degree. Unless deliberately chosen otherwise, such as a voice over or music.
  • Not everyone has experience with watching 360-degree videos with a VR headset, ease them into it. Building up the video visually and with the audio results in a more pleasant experience.

There are also some conditions that apply to this specific project. Since there are limited resources for this project, I have to do make do with what I have. This includes gear and locations. Saxion has two 360-degree cameras, the Samsung Gear 360 and the Kodak Pixpro. I will be using one of those cameras, since there is no budget for another one. This also counts for the gear that will be used to record the audio. The location, or at least the country, will be the Netherlands. This has the same reason as the others, there is no budget.

Looking at what the final video should be, there are some points that are already set. It should not be a list of facts and figures about what the NCDs are. Instead it should be a story that relates to the issue of the NCD program. The goal of the video is to make the policymakers excited to play a part in the battle against the NCDs. Therefore the video should be personal and connect to the viewer on a human level. This can be translated in either a positive way and, for example, show a system that the WHO is aiming for regarding the NCDs. Or a more negative/sad approach could be used and show the current situation of a social environment that has not the same opportunity as the previously mentioned one. A choice has to be made and I am leaning more towards the more positive approach. The reason is that I feel that a more positive and personal approach could make others more excited instead of showing all the negativity in the world, which you see a lot in the media and news already.

Things that most likely will not be included in the 360-degree video are special effects, CGI and other forms of heavy animated objects. That has to do with the lack of skills I possess on that front and the time to learn them.